Categories
Newcomer of the Year
This award is for the individual or establishment which has made their dreams a reality - recognising the hard work and passion that goes into opening a business.
In no more than 1000 words please provide:
- Description of the individual / business they have established within 2023
- Overview of the highlights and achievements so far
- The impact they have had on their business or sector, on their peers, employees, the wider community
- Future plans
- Supporting testimonials
F&D Marketing Campaign of the Year
This particular category is designated for internal or agency teams to submit F&D campaigns focused on various objectives such as boosting sales, effecting behavioural change, launching initiatives, conducting research, or raising awareness. These campaigns may employ diverse media channels, including digital, public relations, or marketing.
In no more than 1000 words, you should:
- Outline the objectives of the F&D campaign
- Provide examples of the success of the campaign in relation to the objectives
- Highlight reach and engagement and the creative ways used to increase both
Judges will seek out campaigns that exhibit creativity, accomplish their goals effectively, undergo clear evaluation, and robustly illustrate their cost-effectiveness.
Best Craft Beer Award
This award recognises Scotland's best craft beer that has been created successfully within Scotland and enjoyed by the public.
In no more than 1000 words please provide:
- Detail of what the product is and its individuality
- Marketing campaigns
- Target consumers (domestic, and export of applicable)
- Price Point
- Details of the use of Scottish produce
Sustainability Award
This award will be presented to an organisation or individual that puts sustainability and the environment at the heart of its business.
In no more than 1000 words, describe the company’s commitment to:
- Ensuring its environmental impact is kept to an absolute minimum, for example through recycling, carbon offset, water conservation or sustainable energy schemes.
- Sustainability achievements in the last 12 months
- Sustainability aims for next 12 months
- How the organisation is helping to drive wider progress in the green economy
- How the organisation goes above and beyond what it has do to meet regulatory requirements
- Demonstrate business growth and financial success whilst delivering social and environmental benefits
- Summary of sustainability plan/strategy
New Product of the Year
This award is for new food and drink products brought to market in 2023 or a product that has been improved within this time.
In no more than 1000 words please provide:
- Detail of what the product is and its individuality
- Branding used to promote the product
- Launch campaign
- Its value for money
- Details of the use of Scottish produce
Scottish Chef of the Year
This award will be presented to a chef who has shown inspiration and a desire to bring their restaurant/project to the next level and is at the heart and soul of that success.
In no more than 1000 words please provide:
- Description of the individual and career history
- Overview of their career highlights and achievements
- The impact they have had on their business or sector, on their peers, employees, the wider community
- What makes them stand out and deserve this award
- Supporting testimonials
Scottish Restaurant of the Year
This award recognises restaurants that provide cuisine of an excellent standard, as well as demonstrating innovation and providing a high level of hospitality.
In no more than 1000 words please provide:
- Description of the restaurant, location and history
- Overview of the restaurant's highlights and achievements
- Description of the restaurant’s menu
- Use of Scottish produce
- The impact the restaurant has had on the sector, employees, the wider community
- What makes the restaurant stand out
- Future plans
- Supporting testimonials
Hidden Gem Award (Tayside & Central)
This award will go to an establishment that is off the beaten track but gained popularity once found. Based in Tayside & Central Scotland- we're looking for somewhere that defines Hidden Gem on all levels.
In no more than 1000 words please provide:
- Description of the business
- Overview of why they describe themselves as a hidden gem
- How they gained popularity
- The impact they have had on the wider community
- Future plans
- Supporting testimonials
Hidden Gem Award (South Scotland)
This award will go to an establishment that is off the beaten track but gained popularity once found. Based in the South Scotland- we're looking for somewhere that defines Hidden Gem on all levels.
In no more than 1000 words please provide:
- Description of the business
- Overview of why they describe themselves as a hidden gem
- How they gained popularity
- The impact they have had on the wider community
- Future plans
- Supporting testimonials
Hidden Gem Award (NE, Orkney & Shetland)
This award will go to an establishment that is off the beaten track but gained popularity once found. Based in the North East, Orkney or Shetland- we're looking for somewhere that defines Hidden Gem on all levels.
In no more than 1000 words please provide:
- Description of the business
- Overview of why they describe themselves as a hidden gem
- How they gained popularity
- The impact they have had on the wider community
- Future plans
- Supporting testimonials
Hidden Gem Award (Highlands & Islands)
This award will go to an establishment that is off the beaten track but gained popularity once found. Based in the Highlands & Islands- we're looking for somewhere that defines Hidden Gem on all levels.
In no more than 1000 words please provide:
- Description of the business
- Overview of why they describe themselves as a hidden gem
- How they gained popularity
- The impact they have had on the wider community
- Future plans
- Supporting testimonials
Hidden Gem Award (Glasgow & West)
This award will go to an establishment that is off the beaten track but gained popularity once found. Based in Glasgow and the West of Scotland- we're looking for somewhere that defines Hidden Gem on all levels.
In no more than 1000 words please provide:
- Description of the business
- Overview of why they describe themselves as a hidden gem
- How they gained popularity
- The impact they have had on the wider community
- Future plans
- Supporting testimonials
Hidden Gem Award (Edinburgh, Fife & East)
This award will go to an establishment that is off the beaten track but gained popularity once found. Based in Edinburgh, Fife and East of Scotland- we're looking for somewhere that defines Hidden Gem on all levels.
In no more than 1000 words please provide:
- Description of the business
- Overview of why they describe themselves as a hidden gem
- How they gained popularity
- The impact they have had on the wider community
- Future plans
- Supporting testimonials
Scottish Food and Drink Influencer of the Year
This award aims to recognise food and drink influencers that have earned the respect and admiration of the industry.
In no more than 1000 words please provide:
- Information on the platforms used and reach (social handles, followers, engagement stats etc)
- Ways they have influenced the public to visit/try a product/establishment
- Information on successful collaborations to help promote a product/establishment/campaign
Best Gastro Pub of the Year
This award is to recognise a gastro pub that prides itself on the high level of food it serves.
In no more than 1000 words please provide:
- Description of the gastro pub’s location and history (eg when established, how by, how it has evolved
- Description of the gastro pub’s menu and use of Scottish produce
- Overview of the gastro pub’s highlights and achievements
- The impact the gastro pub has had on the sector, employees, the wider community
- What makes the gastro pub stand out
- Future plans
- Supporting testimonials
Best Spirit
This award recognises spirit (non whisky) that has been created successfully within Scotland and enjoyed by the public.
In no more than 1000 words please provide:
- Detail of what the product is and its individuality
- Marketing campaigns
- Target consumers (domestic, and export of applicable)
- Price Point
- Details of the use of Scottish produce
Best Whisky
This award recognises the vast offering of whisky available in Scotland and those who go above and beyond to be the best.
In no more that 1000 words please provide:
- Detail of what the product is and its individuality
- Is it blended scotch; blended malt; single malt or single grain?
- Does it have an age statement? If so, what age is it?
- Marketing campaigns
- Target consumers (domestic and international)
- Price Point
Outstanding Contribution to the Industry
This special award will be given to an individual who has shown commitment to their field, sector, industry or business.
In no more than 1000 words, please provide:
- Description of the individual and career history
- Overview of their career highlights and achievements
- The impact they have had on their business or sector, on their peers, employees, the wider community
- Supporting testimonials